Job-ID: 20174CN

Dato for opslag: 18/09/2024

To lead, coordinate and mobilise co-workers in the implementation of any local marketing campaigns with specific focus to positioning to ensure best practice, excellent output and fulfilment of objectives.

YOUR RESPONSIBILITIES

Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
• Responsible for social media strategy execution and follow up, focus on paid social mainly, especially on Red and TikTok to engage and convert customers for omni-channel
• Support stores in their specific local marketing needs, if any, within the scope of local marketing goals and objectives
• Work cross-functionally with HF&RD (Home Furnishing & Retail Design) and Communications colleagues in the implementation of marketing campaigns
• Evaluate the performance of marketing campaigns and during and after execution in order to identify improvement areas
• Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
• Contribute to the integrated multichannel executions/output of the function in order to contribute to the business goals
• Be an active player in driving an open and sharing climate, being a role model of the IKEA values, and contribute to the transformation of IKEA
• Support all initiatives within and outside commercial that are on the agreed communication plan



Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.