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Ikea member of staff helping customers use touch screen
Srečevanje in razumevanje kupcev

线上内容运营实习生(Tmall/JD)

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  • Shanghai, Shanghai, China
  • Trženje in komunikacija

Opis delovnega mesta

  • ID delovnega mesta: 23431CN

  • Datum objave: 10/11/2026

    • 你需要拥有什么

    1.影视编导等相关专业优先
    2.有品牌内容、营销文案相关的实践经验优先
    3.对家居行业感兴趣，具备基础审美，能把握内容的风格调性
    4.熟练使用Excel、PPT、word等办公软件，会使用 AI 工具辅助内容创作与素材调研
    5.能保证连续实习至少 6 个月

    你的工作职责

    1.参与Tmall & JD平台种草短视频的策划、拍摄、剪辑，支持日常内容的产出
    2.与内部团队和外部供应商保持良好沟通，跟进素材拍摄与成片交付进度
    3.根据产品卖点与平台营销节点，负责淘内直播切片剪辑、封面制作、发布文案撰写等
    4.对内容节奏、镜头语言和视觉呈现有敏锐的审美与判断力，确保产出符合品牌调性
    5.根据平台数据与反馈，持续优化视频内容表现

    关于这个职能

    Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.








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