Conhecer e Perceber os Clientes
Customer Experience Manager (顾客体验经理)
Kunming, China
Marketing & Comunicação
Full Time
Descrição da vaga
ID da oferta: 19944CN
Data de publicação: 24/08/2024
WHAT YOU'LL NEED TO HAVE'- Strong Marketing experience and background is preferred, better to have Retail business operation experience
- Highly committed and ambitious personality - want to deliver or exceed goals and result driven.
- Strong capability to handle pressure and solve problem with positive attitude
- Creativity, agility and growth mindset.
- Leading team experience.
• Customer Behavior – Knowledge of existing and potential customer’s needs, behaviours and aspirations to be able to help Ingka evaluate future endeavors and further translate insights into most relevant ideas & solutions, to support for business purpose and decision-making.
• Community engagement - Knowledge of how to drive engagement with various levels of the local community.
• Customer journey - Knowledge of the customers’ whole interaction with Ingka, from first encounter to purchase – using digital and physical tools and platforms.
• Customer experience - Knowledge of how data and insights about customer interactions with IKEA can be translated into seamless solutions.
• Integrated Campaign Management -Knowledge of how to effectively integrate and combine mass and one-to one communication, traditional and digital media and how to offer tailored brand experiences with maximum impact at every consumer touchpoint.
YOUR RESPONSIBILITIES
'- Increase the number of consumers visiting/revisiting our store as well as convert more visitors into customers in order to increase sales and profitability and to expand our local home furnishing market share.
- Ensure all local marketing initiatives grow our business and support the sustaining of long-term profitability
- Ensure the customer focus and relevant business plans relate and come together in a local action plan that is operationally implemented and fulfilled.
- Identifying and removing hindrances in order to secure an easy buying experience, a positive shopping experience and easy payment and after-sales fulfilment.
ABOUT THIS WORK AREA
We as a team build a long-term relationship with customers