Executive, Marketing Communications at MyTOWN Shopping Centre

MyTOWN Shopping Centre is a super-regional shopping centre for friends and family on the fringes of the Central Business District of Kuala Lumpur. The shopping centre is a one-stop destination for shopping, dining and entertainment with more than 400 stores. Anchored by IKEA, MyTOWN Shopping Centre is set to deliver a fantastic customer experience with a vibrant mix of retailers.
MyTOWN Shopping Centre is developed jointly by Boustead Holdings Berhad and Ikano Pte. Ltd. For more information, log on to http://www.mytownkl.com.my/

PURPOSE OF THE JOB

Be an enthusiastic, proactive person to initiate, support and execute designated marketing duties, a team player with a pleasant personality to establish good working relationships with internal and external parties, able to work independently and resourceful in delivering the marketing objectives effectively and efficiently.

RESPONSIBILITIES OF THE JOB

1. Plan, execute, and coordinate marketing plan (promotion, events, external collaboration) to increase mall’s visitation.
2. Create and schedule social (approved) contents, photos, and relevant information to the mall’s website and social media application (Facebook, Instagram, YouTube, TikTok, and other related platforms).
3. Manage and ensure information between mall with media and general public is timely, accurate and reinforces the mall’s brand identity and positioning.
4. Maintain relationships with service providers, vendors, and publishers to ensure collaboration in marketing activities.
5. Ensure customer facing communication materials (posters, information, caption) are in good order.
6. Assist in the administrative and corporate records of the department.
7. Support and responsible for procurement related to campaigns, activities, and capex items.

• Diploma/Degree in Public Relations, Retail, Merchandising, Marketing, Communications, or any related field
• Any related course or professional course attended.
• Fresh graduates are encouraged.

Motivation

• Passionate to try out something new.
• Results-oriented.
• Creative and open-minded approach.
• Ability to work under pressure and to meet deadlines.
• Desire for continuous improvement and growth.

Knowledge

• Fresh graduates, minimum 1-2 years of working experience.
• Fluent English, both in written and spoken. Knowledge of other languages is an added advantage.
• Proficient in Microsoft Excel, PowerPoint, Word, and other office applications.
• Experience with marketing, event planning/management, public relations, digital management, and other related industry will be an added advantage.
• Ability to work in a challenging and fast-paced environment with exceptional quality and minimal supervision.
• Proactive, independent, team player, organized, ability to work under pressure, and meet deadline.
• Possess great interpersonal communication skills.

Capabilities

• Teamwork & Togetherness: Collaborate with colleagues, across departments and functions. Contribute to a positive and inclusive climate. Recognise the value of people with different skills, cultures, and backgrounds. Support and help colleagues when necessary by extending helps on knowledge and execution of events planning and management
• Passion & Commitment: Enthusiastic and result-driven, one who has a give-their-best attitude. Focus on what adds value for the customers. Follow through on commitments. Adapt to a changing environment and resourceful to work within short timeline.
• Common Sense & Simplicity: Curious to learn and try new things and inspires other to do the same. Communicate clearly and effectively. Take responsibility to understand expectations and goals for my role. Take responsibility to understand the direction of my organisation and contributes ideas that makes sense.
• Daring to be Different: Thinks out-of-the-box. Challenge existing ways of doing things. Take responsibility to contribute to marketing objectives and business goals. Take initiatives and try new ideas without fear to failure. Use mistakes as opportunities for development and improvement.
• Integrity: Accountable and honest. Open to giving and receiving feedback. Establish trustful relationships. and abide to SOP’s.
• Leadership by Example: Show MyTOWNKL values through behaviours and actions. Open, straightforward, and reliable with others. Handle challenging situations and make decisions using MyTOWNKL values for guidance. Take responsibility for own actions and mistakes.