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Meeting & Understanding Customers

B2B Key Account Manager, IKEA Brasov

  • Brașov, Brasov, Romania
  • Sales & Commercial
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Job Description

  • Job ID: 372633

  • Date posted: 15/10/2026

  • What you'll need to have

    • Experience in B2B or Key account management, Sales, Business Management, Marketing or equivalent;
    • Minimum 3-5 years of sales experience or similar role and delivering results;
    • Experience in retail, preferably home furnishing sector or B2B / KAM;
    • Experience in planning, driving output and measuring performance;
    • Ability to understand the complexity of IKEA business and the role of Commercial as an integrated part of the business;
    • Ability to prioritize and make decisions with speed and simplicity;
    • Ability to take a holistic view of a global organization and identify business opportunities accordingly;
    • Ability to follow up and measure performance of output and capture learnings to improve planning and performance moving forward;
    • Excellent communication abilities in Romanian and English.

    Your responsibilities

    • Act as a member of the Selling team and proactively contribute to Selling plan/output in order to deliver to the common objectives and goals;
    • Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and to maximize impact (for example Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance);
    • Actively drive acquisition of new business customers and build up long term relationships with key accounts;
    • Continuously develop relationships with major developers, architects, contractors and other stakeholders in construction in order to receive and help shape all major Requests for Proposal (RFPs) for new builds and refurbishments of hotels, apartments, office buildings, public sector and other real estate relevant to local market and IKEA strategy;
    • Lead the authoring of high quality and timely responses of RFPs, including collaborating with co-workers in Selling, CFF and Home Furnishing & Retail Design (HF&RD) for a comprehensive and competitive bid package of product and services;
    • Lead negotiations in finalizing terms and pricing for RFPs and other Key Account deals;
    • Responsible for overseeing execution of won deals, coordinating and collaborating with co-workers across the business to proactively manage the process and avert issues;
    • Responsible for managing the leads pipeline, measure success rate, follow up and identify improvement areas;
    • Responsible to lead after sales care for key account deals – follow up with help and information in order to secure long-term business relationships and an excellent customer experience.

    Together as a team

    We are the ones meeting our customers – in our stores, online, in our catalogue and beyond. We have knowledge of the IKEA product range, local markets and customer needs and we constantly find new ways of making real connections with our customers to maximize sales and profitability. Together with thousands of colleagues around the world we’re a diverse team working for the continued global success of the IKEA Concept – a concept that helps millions of customers create a better everyday life!








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