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Meeting & Understanding Customers

Marketing Communication Specialist

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  • Bangalore, Karnataka, India
  • Marketing & Communication
  • Full time

Job Description

  • Job ID: 326978

  • Date posted: 04/02/2026

    • Who you are

    You are a creative and structured marketing professional with a strong passion for communication, storytelling and the IKEA brand. You are energized by collaboration and motivated by creating value for customers through relevant, inspiring and consistent communication.
    You have a good understanding of the retail and multichannel marketing landscape and enjoy working hands-on with campaigns, content and stakeholders. You are curious about people’s lives at home, local behaviours and home furnishing trends, and you use these insights to bring stories to life.
    You live the IKEA values in everything you do and take responsibility for contributing to both business results and a positive, open team culture.
    You bring:
    • A strong customer-first mindset and passion for marketing communications
    • Interest in discovering new ways to engage customers across media channels
    • Motivation to work in a fast-paced, collaborative and ever-evolving environment
    • Confidence in working with multiple stakeholders and agencies
    • A desire to continuously learn, improve and share knowledge and experience in working with multiple creative agency partners.

    Your responsibilities

    Your Responsibilities
    • Contribute actively to the Marketing team and marketing plan to achieve common commercial and brand objectives
    • Execute marketing communication activities with consistent messaging, tone of voice and brand identity
    • Adapt global marketing content to the local market to ensure relevance and impact
    • Lead local campaigns and content projects where required, including:
    o Creative briefing and reviews
    o Managing production timelines and budgets
    o Coordinating with agencies and partners
    o Campaign follow-up and performance evaluation
    • Work closely with stakeholders across Commercial and other functions to ensure integrated, multichannel execution
    • Support and deliver communication initiatives as per the agreed communication plan (e.g. sustainability, home solutions, services)
    • Follow up on performance, capture learnings and contribute to continuous improvement
    • Act as a role model of IKEA values and contribute to an open, collaborative and sharing culture
    Your Profile
    • Formal qualification in Marketing, Communication or a related field
    • Minimum 5 years of experience in Marketing Communications, preferably in retail or a multichannel environment
    • Experience working with creative processes, media channels and marketing production
    • Good understanding of digital and social media marketing
    • Strong writing, editing and communication skills
    • Ability to manage multiple tasks, deliver with quality and meet deadlines

    Together as a team

    Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.
    We are an equal opportunity employer:
    At IKEA, we value diverse backgrounds, perspectives, and skills. We are committed to providing coworkers with a work environment free of discrimination and harassment. We encourage individualism and invite you to come join our team and be yourself with us! We are an Equal Employment Opportunity employer and do not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristic protected by law. All employment decisions are based on qualifications, merit and business need.








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