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Meeting & Understanding Customers

CRM Content Specialist (m/f/d) 38,5h/w - IKEA Austria GmbH

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  • Vösendorf, Austria
  • Marketing & Communication
  • Full time

Job Description

  • Job ID: 283875

  • Date posted: 26/04/2025

    • Your responsibilities

    • Manage the process of creating Marketing content for Email Marketing (and potentially other digital channels), ensuring that communication meets the brief and is consistent with tone of voice and brand identity.
    • Support copy-writing and editorial needs for Marketing to deliver Marketing Communication plan.
    • Collaborate with the customer engagement team to develop local content solutions for the common CRM customer offerings.
    • Responsible to review content assets, create pages and publish in owned digital channels.
    • Measure performance of content (with performance leader) to optimize and improve KPIs.
    • Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact.
    • Contribute to the integrated multichannel executions/output of the marketing team in order to contribute to the business goals.
    • Support all initiatives within and outside commercial included in the agreed communication plan (e.g. promote home solar).

    Who you are

    To execute high quality and relevant content for the owned digital channels, in order to improve search engine relevance, strengthen the IKEA brand as well as increase on line visits, engagement and conversions, you will need knowledge:

    • in the Marketing creative and production process as well as in marketing
    technology. communication in retail
    • of the relation between content writing and SEO (Search Engine Optimization).
    • of dynamic content creation and graphic copy writing.
    • of the IKEA multichannel reality and online customer behaviors and an understand the role of Commercial as an integrated part of the IKEA business.
    • Strong interpersonal skills with the ability to build trustful relationships.
    • of how to deliver within scope of tasks and perform with quality and speed.
    • of how to follow up on work done and capture learnings to improve.

    Together as a team

    Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.

    Apply now!

    Wir freuen uns über alle Bewerbungen, insbesondere über Bewerbungen von Menschen mit Behinderungen sowie von Menschen mit unterschiedlichem ethnischen Hintergrund. Bitte bewirb dich online und vergiss nicht dein Motivationsschreiben beizufügen (wir denken, dass ein gutes und interessantes Motivationsschreiben oft viel mehr über Sie aussagt als viele Abschlüsse).

    Wir möchten dich darauf hinweisen, dass unser Auswahlverfahren bereits vor der Schließung der Stellenausschreibung beginnt. Sobald wir einen geeigneten Kandidaten gefunden haben, beenden wir das Auswahlverfahren und können keine weiteren Bewerbungen berücksichtigen.

    Das kollektivvertragliche Mindestentgelt für diese Position beträgt Euro 2303,- brutto pro Monat (Vollzeit). Für diese Position bieten wir auf Basis eines All-In Vertrages ein Mindestentgelt von Euro 2942,- brutto pro Monat. Uns ist wichtig, dass du fair und leistungsgerecht bezahlt wirst. Dein tatsächliches Entgelt legen wir daher mit dir in einem persönlichen Gespräch fest.




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