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Copywriter - Service Office

Al Rai, Kuwait Marketing & Communication Full time
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Job Description

Job ID: REF210E

Date posted: 02/06/2024

Company description

The IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at affordable prices. We are part of IKEA Al-Homaizi Limited, operating in three countries - Kuwait, Jordan, and Morocco.

Our keywords are Home, People, Happiness, Development, Leadership, Inclusion & Diversity, All with Passion!

Join us to bridge your dreams and unique ideas within an organization that believes in People.

Job description

The core task of the Copywriter is to be a key partner in our editorial and content optimization process for all produced printed/published content. You will continuously look for new opportunities for content execution and regularly explore and test different content formats and styles to build a strong emotional connection with our customers in all our markets. You will be responsible for taking consumer-targeted printed/web content from concept to publication by working with external agencies and coordinating with internal stakeholders.

  • Collaborate with different stakeholders and functions to identify opportunities for content review, proofreading, and improvements. 
  • Be a storyteller by identifying the right type of content required across the customer journey and ensuring visual and copy consistency, and alignment across all publication channels whether printed or web-based. 
  • Continuously optimize the content and editorial process and contribute to increasing efficiency output quality and cultural balance for each market in the language/s that is required in each market.  
  • Translation from English to Arabic and Arabic to English of communication for external communication.  
  • Based on commercial and identified local needs, design and create new content and lead content adaptation. 
  • Participate in agile-style projects to quickly and efficiently deliver improvements. 
  • Regularly follow up on the performance of our printed/web content using analytics tools and identify learnings and insights for future assignments and projects. 
  • Expert grasp and understanding of IKEA tone of voice to motivate copywriting best practices within our markets. 
  • Review and secure the correct implementation of IKEA tone of voice in both internal, in-store and ,external media, in all the languages of our countries.

  • Job Requirements:

  • Knowledge of IKEA Brand, Culture and Values, concept, vision and business idea.
  • Passion about doing the best for customers in order to grow.
  • Computer skills and high proficiency in Microsoft Office applications.
  • Excellent command of Arabic and English, French is a plus.
  • Superior writing skills in both Arabic and English.
  • Excellent at storytelling and delivering clear messages.
  • Excellent attention to details.
  • High communication skills.
  • Excellent time management.
  • Capacity to commit and deliver to strict timelines.
  • Passion and ability to simplify complex content

More Information

A few more details for you

This position is full-time and is located in Kuwait. Some travel may be required. 

Please send your  CV in English and tell us why you would be a good fit for this role.