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Meeting & Understanding Customers

Project Specialist

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Navi Mumbai, India Marketing & Communication Full time
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Job Description

Job ID: 252824

Date posted: 13/09/2024

What you'll need to have

Knowledge of Implementation of a local marketing action plan for the market based on local marketing plan and a country marketing plan.
Knowledge of analysis of the PMA, consumer data, income levels, infrastructure, etc. using both internal and external sources;
Knowledge of working, implementing and coordinating local events with supervision of external vendors (including agencies, promoters, and local media); follow-ups of activities;
Supporting IKEA Family loyalty program by increasing awareness, applying of IF analysis results to adjust marketing activities, and providing content to IKEA FAMILY direct communication

About this work area

Drive project activities
Deliver all activities to the required quality, within the defined time and cost frames, applying relevant functional competence.
Secure the implementation of best practice, drawing on good examples both from within IKEA and from the latest developments externally
Identify risks and propose effective solutions for mitigation
Contribute high quality ideas and insight to the design of processes, tools and ways of working
Build effective relationships with stakeholders and partners,
Research widely across the topic to ensure that the latest ideas and practices are considered for the transformation
Deliver detailed and timely analyses on the project to the relevant stakeholders, suggesting workable and effective solutions to identified issues
Track and manage dependencies and interfaces within the project and with other project activities.
Maintain an effective working relationship with external vendors/service providers
Share functional expertise by supporting the design and delivery of learning and activities to identified target groups in order to increase organisational competence
Additional assignments to support the continually evolving nature of the project

Together as a team

Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.

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Qualification criteria
Marketing background
Minimum 3 years experience in IKEA
Analytical and structured.
Good communication and influencing skills.
Ability to prioritise, take decisions and delegate.



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